Yesterday West Elm had a blogger preview unveiling their first ever pop-up store located in Georgetown in DC (3333 M Street NW), slated to be open through the holidays. Enveloped in white, this bright store with a loft feel showcases pieces that push the West Elm brand into new territory. There's definitely a global, collected vibe with artisanal handmade pieces and unique and limited edition offerings. This chair is draped in kantha throws handmade from recycled saris by a women's collective in India.
The bedding collection is a stand-out with organic cotton duvets in price points from $79 - $109. Love these little unique pillows - no two are quite alike. There's also reversible hand-blocked cotton voile quilts and shams that are certified hand-printed and quilted by India's nonprofit Craftmark.

Been coveting a Turkish pestemal style towel? West Elm now has a selection of hand-size ones in a range of colors. I'm thinking this blue one might become a pillow at my house...
There's also fun, little accessories. The ones below remind me of something you'd see in a high end store in London.

Glass vases and votives are made from recycled wine bottles.
This leather Chester armchair was my favorite piece of furniture - there's also a matching sofa. Love the nod to the traditional Chesterfield while simplifying the tufting detailing and squaring off the arms.
During today's opening, Brooklyn based artist Aakash Nihalani, known for his New York City street work in brightly colored electrical tape, will be finishing an installation at the store. I saw just a bit - can't wait to go back and see the whole work! On Saturday 7/16 from 10 am - 12 pm, Pleasant Pops will be handing out frozen pops with some sticks etched with prizes, including one $1,000 West Elm gift card.

I've only shown a bit of what's available. It's exciting to see the new direction West Elm is taking and I know there's a few pieces I plan to go back and get.

(This post is based on my personal opinions. I have received no form of renumeration for this review.)